Module 2 Workbook
Exercise 1: Map Your Discovery Channels
List all the ways customers currently find your WhatsApp number. For each channel, rate its effectiveness (1-10) and note one improvement you could make.
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| Channel | Current Status | Effectiveness (1-10) | Improvement Idea |
|---|---|---|---|
| Website | – | – | – |
| Social media | – | – | – |
| QR codes | – | – | – |
| Ads | – | – | – |
| Referrals | – | – | – |
Exercise 2: Write Your Qualification Script
Create a natural, conversational way to ask the four qualification questions. Practice until it feels friendly, not robotic.
Exercise 3: Build Your Presentation Library
Create at least one piece of content for each format:
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One text template for value proposition
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Three product images
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One short video (under 60 seconds)
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One PDF document (brochure or guide)
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One voice message script
Exercise 4: Objection Response Cards
Write your response to each of the five common objections in your own words. Include proof you can share (testimonials, guarantees, case studies).
Exercise 5: Design Your Close Flow
Map the exact steps from agreement to payment confirmation for your primary product or service. Identify any friction points and how to remove them.